Welcome to the
JAM Blog

I'm taking you in the trenches with me to learn the ins and outs of building a personal brand. And since we're getting personal, you'll also find posts sharing tips & tools around some of my favorite things!

Health

Self

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brand loyalty

the latest:

Brand loyalty is when your clients keep coming back for more. Follow these 5 steps to create a brand your clients absolutely adore.

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brand identity

Branding

Does your brand identity have these 4 building blocks?

A simple framework for crafting your brand identity + 20 examples to kick your creative juices into gear. What is brand identity? You’ve heard that a great brand identity is important for your business. In fact, you’ve probably heard it from me. But what does great branding look like and how do you know if you’ve nailed […]

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personal mission statement

Branding

Why you need a personal mission statement a-stat

Learn how to write your personal mission statement with this foolproof formula and 20 inspiring examples.

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Build a Personal Brand

Branding

The ultimate guide to building a personal brand

I’m breaking down the process to building a personal brand into 10 strategic steps. Whether you’re starting from square one or working on your existing business, these strategies will help you level up.

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take the quiz! 

Ready to unlock the secret to creating a brand that looks, feels, and sounds uniquely you? Your brand personality holds the key. Let's discover yours.

What's your brand personality?

take the quiz

GRAB YOUR GOODIE

Personal Brand Planning Workbook

it's not free COOKIES, but it's damn close:

A seriously helpful tool for starting to  get your brand in order and making sense of all those big ideas you have!

Ooh, freebie!