Welcome to the
JAM Blog

I'm taking you in the trenches with me to learn the ins and outs of building a personal brand. And since we're getting personal, you'll also find posts sharing tips & tools around some of my favorite things!

Health

Self

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Home

Motherhood

the latest:

I am loving all of the Fall candles from Target. I have them placed around our home so no matter which room you find yourself in, you can appreciate the scents of the season! Harvest Spice Fluted // Harvest Spice Speckled Ceramic // Rustic Palo Santo // Pumpkin Spice Trail Mix // Bourbon Pumpkin // […]

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Uncategorized

Fall Fireplace with Target Home

The fireplace is the focal point of our home. So, when it came to starting our Fall decorating, it’s naturally the place I began with. I gathered a few items from Target – some new, some old – and put together a great eye piece that looked wow and didn’t cost too much. Since a […]

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Home

Target Fall Finds!

As far as I’m concerned it’s officially sweata weatha. And seeing as how I am that girl that’s obsessed with all things Autumnal you betta believe I’ve already scope out Target to see what they’ve stocked for the season. Unsurprisingly it was a treasure trove of affordable ad adorable finds. To be honest, everything is […]

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travel fitness fear workout anywhere

Health

Favorite Travel Fitness Gear

What do you do when you’ve booked an Airbnb and don’t have access to a hotel gym? Pack what you need, plan to buy a few supplies, and adjust your workouts to make what you’ve got werk. Here’s what makes it in my suitcase: A pair of Bala bands (I have the 1 lb set) […]

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Family vacation at the lake

Motherhood

Amazon Beach Day Finds Under $50

Amazon has become my go-to for nearly everything. When we go for long trips, I do my best to pack light. That means planning ahead to place an Amazon order to arrive at our Airbnb the same day (or day after) we do. I love that Prime shipping gets things there in 2 days or […]

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idealvoicewoman

Branding

3 Simple Tips to Find Your Brand Voice

How to find your brand voice – 3 tips to help you write copy that brings out your personality & connects with your ideal clients.

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Branding

How to create your ideal client profile

Follow these 10 steps to create your ideal client profile so you can attract the clients you want to work with!

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brand loyalty

Branding

Let’s talk brand loyalty – how to build it authentically

Brand loyalty is when your clients keep coming back for more. Follow these 5 steps to create a brand your clients absolutely adore.

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brand identity

Branding

Does your brand identity have these 4 building blocks?

A simple framework for crafting your brand identity + 20 examples to kick your creative juices into gear. What is brand identity? You’ve heard that a great brand identity is important for your business. In fact, you’ve probably heard it from me. But what does great branding look like and how do you know if you’ve nailed […]

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personal mission statement

Branding

Why you need a personal mission statement a-stat

Learn how to write your personal mission statement with this foolproof formula and 20 inspiring examples.

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Ready to unlock the secret to creating a brand that looks, feels, and sounds uniquely you? Your brand personality holds the key. Let's discover yours.

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GRAB YOUR GOODIE

Personal Brand Planning Workbook

it's not free COOKIES, but it's damn close:

A seriously helpful tool for starting to  get your brand in order and making sense of all those big ideas you have!

Ooh, freebie!